Great Marketers understand people. They’re led by them and to them. They’re an advocate and a voice to them.
They set aside their egos, beliefs, biases and selfish motivations to connect people and business with purpose.
To understand people is to build a plan for success by meeting their needs.
Too many businesses have no idea what Marketing should do for them and whether they need it.
This is what Revellion does
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To simplify the complex, is a skill.
Strategy is about the things you don’t do, as much as those you choose to do so working out what problems to solve, and then prioritising their completion, is critical.
This is what Revellion does.
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Marketing activity can and should be measured.
Marketing Mix Modelling (MMM) allows ROMI measurement of all marketing channels.
Revellion’s Productised Marketing Mix Modelling determines baseline sales/revenue without marketing activity and forecasts sales by spend and channel.
It can also determine the ROMI of creative, messaging and product.
Marketing should be accountable and can be celebrated and enjoyed by setting clear targets and achieving success.
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Doing everything at once, inevitably, leads to nothing being done well.
Prioritising the work that needs to be done to meet the strategy, and then scheduling the work order, is an important part of the journey to success.
Revellion helps by prioritising the right work, at the right time, so it’s done right.
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Some businesses don’t know who they are, what they stand for, and as silly as it might sound, what they really do.
Revellion works with people inside and outside of your business to define your brand, and then plan its integration into your everyday business.
If needed, we can then set a plan to tell your story.
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Promotion is a part of Marketing, but it’s not the starting point.
Being clear about the solutions your customers seek, their preferences, how and where to speak to them, is how we make your money work for you.
Doing the important work up front means your Promotional planning drops onto a page.
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Revellion is all about helping you to get where you want, but it won’t replace a marketing team.
Glenn works with and develops your marketing team to develop great capability, and great outcomes.